Behind the App: The Story of 11310
We know that many of you are still discovering the 11310 App, so we wanted to take a moment to share a little bit about who we are, what drives us, and the long-term vision we have for our beautiful community. Context: Why Did We Do This? One of the two 11310 founders walked into the office in June 2025 and said he was frustrated. He would be unable to get a table booking in Sotogrande’s most famous bar where he and his wife are regulars. He was also challenged to find out exactly where, what time and which cancha a game of polo was on. The discussion continued. The other founder, sharing the office held a senior technical development role at one of the worlds leading online travel booking platforms. And replied, “I can build this.” 💼 Who We Are & Our Commitment We are two highly skilled, local founders with an unwavering commitment to the preservation and elevation of Sotogrande. To demonstrate our permanent dedication to the area, we secured the definitive domain 11310.com and officially formed Grupo 11310, S.L., established right here in the heart of the community at Plaza Blanca. Too date, we have spent over a year in intense development, meticulously gathering insights from residents and business owners. By combining a physical local presence with a premium, expert-engineered platform, we have built a digital ecosystem that is uniquely stable, highly scalable, and structurally designed to last. The 11310 Team Over the past 13 months we’ve pulled in a lot of help through friends and family. Local social media marketing expert, Faye Rodgers has helped us above and beyond with 11310. There are others who through both their knowledge, connections and star quality have helped us to deliver this project, notably Linda, Bea, Jack, Darla and Jessica. Stay with us and enjoy it. 🗺️ The Four Pillars of the Sotogrande Lifestyle Instead of navigating scattered information, 11310 refines the entire community into four dedicated, premium streams available in all main languages: Gastronomy: From morning cafés and hidden beach chiringuitos to elite fine dining. Residency Services: Boutique retail, local legal expertise, home maintenance, and essential transport links like 11310 Taxis and the summer Vaporetto inside the Marina. Vitality: Wellness, health, premium gyms, and self-care. Pursuits: Your ultimate gateway to the season's highlights, featuring our comprehensive Events Calendar and the live Summer Polo Tournament Schedule. Additionally, the ecosystem features 11310 Estates, a dedicated space for marketing and discovering exclusive, high-end real estate within the enclave. Our Events Calendar of what is going on in Sotogrande is the most viewed area on the App. We’re happy to post any good events in 11310 if you send them to us: marketing@11310.com - we support all local charities. 🚀 Built to Support Local Businesses The 11310 platform is completely inclusive. We allow all businesses and services to feature themselves, ensuring residents have an absolute A-Z directory of everything the postcode has to offer. Through our Premium Tier Service, businesses can utilize our companion 11310 for Business app to offer exclusive Customer Loyalty & Rewards to residents, launch hyper-targeted Push Notification Marketing, and seamlessly manage product sales and ticketed events. We did not build an app for a single summer season; we built a permanent digital home for our community. We hope you love using it, and we warmly welcome all ideas to make continuous improvements that benefit us all. Everything in your pocket. Built by experts. Dedicated to Sotogrande. Warm regards, Jonathan & James Founders, Grupo 11310 S.L.